Social Media Strategist
We are searching for an enthused and highly reliable social media strategist. A Social Media Strategist is responsible for planning, developing, and executing social media strategies to increase brand awareness, engagement, and conversion.
- The Social Media Strategist is responsible for creating and executing social media strategies that align with the brand’s marketing goals and objectives.
- Create and curate engaging content for social media platforms. The content should be informative, shareable and should help in building brand awareness.
- Respond to social media messages, comments, and mentions in a timely and professional manner as well as monitor social media conversations and identify opportunities to engage with the community.
- Track and measure the effectiveness of social media campaigns along with analyzing data and provide reports to the management team to improve strategies.
- Work closely with the marketing team, content team, and design team to develop campaigns that are cohesive and consistent with the brand’s message.
- Stays up to date with the latest social media trends, tools, and best practices along with conduct of market research to identify new opportunities for the brand to grow.
- Responsible for creating and implementing social media advertising campaigns.
- Bachelor’s degree in marketing, communications, or a related field.
- Experience in social media marketing, digital marketing, or a related field.
- Knowledge of social media platforms and tools.
- Strong communication and writing skills.
- Analytical skills and ability to use data to improve strategies.
- Creativity and ability to create engaging content.
- Experience in community management and customer service.
- Knowledge of advertising on social media platforms.
Overall, the Social Media Strategist needs to play a vital role in the success of a brand’s digital marketing efforts with the responsibility of creating and implementing effective social media strategies that drive engagement, increase brand awareness, and ultimately contribute to the company’s growth.