Content Writer

Job Summary:

We’re looking for a creative, strategic, and research-driven Content Writer to join our growing digital marketing agency. If you have 2+ years of experience in crafting high-quality, SEO-driven content, and are comfortable working across a variety of tools and industries, this role is for you. You’ll play a key part in content strategy, SEO performance, and collaborative digital campaigns.

Key Responsibilities:

• Write original, engaging content for blogs, websites, landing pages, email campaigns, product descriptions, and social media.
• Conduct deep topic research and audience analysis to guide content direction.
• Perform keyword research and analysis using tools like Google Keyword Planner, MOZ Pro, Ahrefs, and SEMrush.
• Use content tools like AnswerThePublic, Google Trends, and BuzzSumo to identify trending topics and questions.
• Optimize content for search engines (on-page SEO, metadata, internal linking, heading structure).
• Collaborate with SEO strategists and designers to create cohesive and effective content.
• Proofread and edit content to maintain quality, clarity, and brand consistency.
• Maintain and update editorial calendars using project management and collaboration tools.
• Track content performance and implement improvements as needed. 

Requirements:

• 2+ years of content writing experience in an agency or fast-paced digital environment.
• Excellent writing, editing, and grammar skills with strong attention to detail.
• Solid understanding of SEO best practices and content marketing strategies.
• Hands-on experience with tools like MOZ Pro, Yoast SEO, Surfer SEO, Grammarly, and WordPress.
• Familiarity with Google Keyword Planner, Google Trends, AnswerThePublic, and other keyword/content tools.
• Proficient in Google Workspace (Google Sheets, Docs, Calendar, Forms, etc.) for collaboration and organization.
• Strong research abilities and adaptability across multiple industries and tones.
• Must have knowledge of working with Google Workspace tools (Google Docs, Sheet, Keep, Calendar, Drive etc)
• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field preferred. 

Nice to Have:

• Experience with content funnels (TOFU, MOFU, BOFU) and conversion-focused writing. 
• Familiarity with Google Analytics, basic CRO, and A/B testing concepts. 
• Experience in writing for niches like SaaS, eCommerce, lifestyle, or tech. 
• Understanding of task management tools like Asana, ClickUp, or Trello. 

What We Offer:

• The chance to work with exciting clients from diverse industries. 
• A supportive, collaborative team culture that values creativity and growth. 
• [Customize: remote work options, flexible hours, paid time off, professional development budget, etc.]